Selling To China Without An On The Ground Presence


You can sell to China without an on the ground presence by using agents & distributors, licensing, franchising and selling online. Each option has advantages and disadvantages depending on your situation, product or service, product & intellectual property control, financial and time resources, requirements for in market representation and after sales service.

This video quickly and clearly explains the facilities, requirements, restrictions, pros and cons of each entry mode, what you can & can't do and expect with each option, considerations around exclusivity agreements, use of grey channels, IP protection and the importance of monitoring, staying involved and maintaining your relationships.


Selling To China Without An On The Ground Presence

Applicable to: Business / Government
Duration: 6 minutes
Key Points Covered: 22
Equivalent : 2 hours classroom training